Charities & Patient Organisations
Charities and patient organisations operate in a world where empathy and credibility are essential. Whether raising awareness, supporting fundraising initiatives, advocating for policy change, or educating patients and caregivers, the challenge lies in delivering clear, compassionate communication while maintaining accuracy and compliance. One Vision Health (OVH) helps charities and patient organisations connect with confidence, transforming complex health information into messaging that informs, inspires, and empowers communities.
Charity & patient organisation marketing services
Our specialist private care marketing services…

Healthcare SEO
Increase your organic visibility, attract high-intent traffic,
and build lasting trust with our world-class SEO service

Conversion Rate Optimisation
Turn more of your existing traffic into measurable growth with Conversion Rate Optimisation

Social media marketing
Build trust and brand awareness, and engage the right audiences, with tried and tested Social Media Marketing strategies

Video marketing
Get complete clarity on your digital performance, make better decisions, and drive measurable growth

Brand strategy & messaging
Increase your organic visibility, attract high-intent traffic,
and build lasting trust with our world-class SEO service

Paid search
Turn more of your existing traffic into measurable growth with Conversion Rate Optimisation

Local SEO
Build trust and brand awareness, and engage the right audiences, with tried and tested Social Media Marketing strategies

Web analytics
Get complete clarity on your digital performance, make better decisions, and drive measurable growth

AI visibility
Turn more of your existing traffic into measurable growth with Conversion Rate Optimisation
Charity & patient organisation case studies
Veincentre // Content strategy
Strategic video marketing for a network of vein clinics
Veincentre have achieved a 55% increase in web page contact form conversions (August 2022)
50%+
Content engagement
30%+
Subscription
conversion rates
Faster
Access to information
DIGESTIVE HEALTH UK // Video conversion rate optimisation
Matching full-funnel video with search intent to increase conversions
Learn how we helped Digestive Health UK with a successful video conversion rate optimisation campaign.
11%+
Organic traffic
74%+
Search impressions
900%+
Assisted conversions
Numan // Video campaign
Boosting men’s health content engagement by 50%
Learn how we delivered a 30% increase in subscription conversion rates with a research-led video campaign.
50%+
Content engagement
30%+
Conversion rates
Faster
Access to information
DIGESTIVE HEALTH UK // Video conversion rate optimisation
Matching full-funnel video with search intent to increase conversions
Learn how we helped Digestive Health UK with a successful video conversion rate optimisation campaign.
11%+
Organic traffic
74%+
Search impressions
900%+
Assisted conversions
Spire // Video marketing
Shaping a premium health brand through expert-led video
As the UK’s second-largest private healthcare provider, continually elevating and maintaining a strong brand message is vital.
39
Hospitals
15
Treatment areas
400,000 +
Views (Oct 21)
Specsavers // Creative video campaign
Creative video campaign to reposition health services
Learn how we helped Specsavers reposition their retail service offering through a creative video campaign amplified with paid activity.
1.5m+
Video views
430%+
Page engagement
Higher
Brand awareness
King Edward VII // Video SEO
King Edward VII Hospital – Strategic Video SEO
Discover how we helped an established brand increase self-pay conversions with strategic video content.
160+
Videos
3,900+
Organic video traffic
57%+
Enquiry conversions
Rocket Medical // Video marketing
Rocket Homecare – A New Model For Patient Discharge
Rocket manufactures pulmonary medical equipment used in hospital wards and at home.
50%
Reduction in time
to discharge
X60
NHS hospitals
3,000
Patients managed
University Hospital Of South Manchester // Video marketing
Transforming medical training with an innovative app
Learn how we devised an innovative app that tracks trainee pulmonary specialists’ progress, saving time and improving communication.
1m+
Video views
2x
Exposure of services
200%+
Web traffic
Focal Therapy // Web design and paid search
Focal Therapy – Strategic Website Strategy
Discover how we developed the brand and website for a world-leading localised prostate cancer treatment centre.
78%+
Increase in qualified leads
40%
Uplift in new site users
x2
Improved conversion
Cynosure Lutronic // Paid search
Cynosure Lutronic – Strategic Search Campaign
Discover how we helped a leading dermatology brand with lead generation for its skin rejuvenation devices.
121%+
Increase in qualified leads
52%
Uplift in new site users
x2
Improved conversion
What charities & patient organisation leaders say
“The creative approach taken by One Vision was distinct and well considered. We very much enjoyed working with the team, and the results speak for themselves. We will be using them again for our subsequent campaigns.”
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Vicky Allen
Marketing Manager – Specsavers
“Website traffic is doubling month on month, which suggests the strategy is working and users are getting what they need.”
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Dr Sarmed Sami
Founder – Digestive Health UK
“The video campaigns have helped position us as an authority in high-quality patient education and reinforce our message of patient-centred care. The content has been very well received by both patients and stakeholders.”
d
David Cox
Group Marketing Director – Spire Healthcare
“The hard work, consistency, and commitment have played a huge role in some of our most important successes!”
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Iva Tcolova
Marketing Manager – Pulmonx / EMEA
Charities & patient organisation marketing FAQ videos
Explore other healthcare sectors

Private practice & clinics
Increase your organic visibility, attract high-intent traffic,
and build lasting trust with our world-class SEO service

Pharma & biotech
Turn more of your existing traffic into measurable growth with Conversion Rate Optimisation

Medical devices & MedTech
Build trust and brand awareness, and engage the right audiences, with tried and tested Social Media Marketing strategies
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