Home » Sectors » Private care

Private care

Private care providers operate in a world where reputation and patient experience are everything. Whether promoting specialist services, communicating clinical expertise, supporting patient acquisition, or strengthening referral networks, the challenge lies in demonstrating quality and trust while remaining clear, compliant, and patient-focused. One Vision Health (OVH) helps private care organisations present their services with confidence, translating clinical excellence into compelling communication that reassures, informs, and drives meaningful engagement.


Trusted by leading private healthcare providers

Private care marketing services

Our specialist private care marketing services…

Healthcare SEO

Increase your organic visibility, attract high-intent traffic,  
and build lasting trust with our world-class SEO service

Conversion Rate Optimisation

Turn more of your existing traffic into measurable growth with Conversion Rate Optimisation

Social media marketing

Build trust and brand awareness, and engage the right audiences, with tried and tested Social Media Marketing strategies

Video marketing

Get complete clarity on your digital performance, make better decisions, and drive measurable growth

Brand strategy & messaging

Increase your organic visibility, attract high-intent traffic,  
and build lasting trust with our world-class SEO service

Paid search

Turn more of your existing traffic into measurable growth with Conversion Rate Optimisation

Local SEO

Build trust and brand awareness, and engage the right audiences, with tried and tested Social Media Marketing strategies

Web analytics

Get complete clarity on your digital performance, make better decisions, and drive measurable growth

AI visibility

Turn more of your existing traffic into measurable growth with Conversion Rate Optimisation

Private care case studies

Veincentre // Content strategy

Strategic video marketing for a network of vein clinics

Veincentre have achieved a 55% increase in web page contact form conversions (August 2022)

50%+

Content engagement

30%+

Subscription
conversion rates

Faster

Access to information

Specsavers // Creative video campaign

Creative video campaign to reposition health services

Learn how we helped Specsavers reposition their retail service offering through a creative video campaign amplified with paid activity.

1.5m+

Video views

430%+

Page engagement

Higher

Brand awareness

COLOPLAST // SEO Strategy

HCP-centred SEO strategy to inform a global launch

Learn how we helped Coloplast with a customer-focused SEO strategy to inform a global product launch.

240%+

Content engagement

68%+

Conversions

Faster

Access to information

Pulmonx // Content strategy

Growing an engaged Facebook community of 58,000+

Learn how we delivered a highly engaged Facebook community of over 58,000 for Pulmonx, makers of the Zephyr® Valve.

58,000+

Followers

18%+

Post engagement rates

12,508

Self tests

URGO MEDICAL // Social media marketing

Targeted social media campaign for nurse education

Discover how we used strategic imagery and targeting for a hard-to-reach audience in this lead generation.

200+

Relevant leads

14%+

Reduction in CPA

20%+

Monthly reach

King Edward VII // Video SEO

King Edward VII Hospital – Strategic Video SEO

Discover how we helped an established brand increase self-pay conversions with strategic video content.

160+

Videos

3,900+

Organic video traffic

57%+

Enquiry conversions

Numan // Video campaign

Boosting men’s health content engagement by 50%

Learn how we delivered a 30% increase in subscription conversion rates with a research-led video campaign.

50%+

Content engagement

30%+

Conversion rates

Faster

Access to information

King’s Fertility // Video marketing

Video Focused Digital Marketing

Learn how we helped Kings Fertility, founded by clinicians from King’s College Hospital, with video marketing.

x2

Patient enquiries MOM

3.3%

Website conversion rate

430%+

Brand engagement

Cynosure Lutronic // Paid search

Cynosure Lutronic – Strategic Search Campaign

Discover how we helped a leading dermatology brand with lead generation for its skin rejuvenation devices.

121%+

Increase in qualified leads

52%

Uplift in new site users

x2

Improved conversion

Focal Therapy // Web design and paid search

Focal Therapy – Strategic Website Strategy

Discover how we developed the brand and website for a world-leading localised prostate cancer treatment centre.

78%+

Increase in qualified leads

40%

Uplift in new site users

x2

Improved conversion

Abbvie // Social media campaign

Abbvie – Creative social media campaign

Discover how we created a suite of short-form, easy-to-digest social media assets, including videos and animations.

40%+

Web traffic

14%+

Content conversion

3+

 Channel formats

What private care leaders say

“The creative approach taken by One Vision was distinct and well considered. We very much enjoyed working with the team, and the results speak for themselves. We will be using them again for our subsequent campaigns.” 

v

Vicky Allen

Marketing Manager – Specsavers

“Website traffic is doubling month on month, which suggests the strategy is working and users are getting what they need.” 

s

Dr Sarmed Sami

Founder – Digestive Health UK

“The video campaigns have helped position us as an authority in high-quality patient education and reinforce our message of patient-centred care. The content has been very well received by both patients and stakeholders.” 

d

David Cox

Group Marketing Director – Spire Healthcare

“The hard work, consistency, and commitment have played a huge role in some of our most important successes!”

i

Iva Tcolova

Marketing Manager – Pulmonx / EMEA 

Private care marketing FAQ videos

Explore other healthcare sectors

Pharma & biotech

Turn more of your existing traffic into measurable growth with Conversion Rate Optimisation

Medical devices & MedTech

Build trust and brand awareness, and engage the right audiences, with tried and tested Social Media Marketing strategies

Charities & patient organisations

Get complete clarity on your digital performance, make better decisions, and drive measurable growth

Begin elevating your healthcare communication

Let’s reshape patient
outcomes today