AnswerPack®
Health Education
For Todays World
AnswerPack® turns your FAQs into consumable short-form videos.
PIF Members 2026 – Claim your FREE AnswerPack® player
Discoverability
x3
Engagement
90%+
Enquires
55%+
PIF Members 2026 – Claim your FREE AnswerPack® player
Limited slots available in 2026
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Features
Prescribe interactive video journeys
AnswerPack® transforms static information into dynamic, step-by-step video experiences tailored for health education. Prescribe video playlists to patients and caregivers that enhance understanding, engagement and retention.
Conversion-driven design
Designed to maximise patient engagement and lead generation. AnswerPack® delivers interactive video content optimised to drive meaningful actions, from appointment booking to informed decision making.
Plug and play video solution
AnswerPack® seamlessly integrates with your existing website to enhance customer experience at every stage of the funnel. Our WordPress Plugin can be installed in minutes and allows you to publish video across your website FAQ pages, service pages and blog.
Real-time analytics
Understand exactly how your audience consumes video content to inform your digital marketing efforts. Get real-time data on organic traffic from video, video views, duration and conversions. Leverage this deep audience insight to improve results across campaigns.
Clinically approved content
Each video within AnswerPack® can be independently reviewed and clinically approved by a medical expert, ensuring accuracy, compliance and trust. This includes options for sources and citations to link directly to the evidence, meeting Google’s best practice standards for Experience, Expertise, Authoritativeness and Trustworthiness (EEAT). Clinical approval with AnswerPack® can allow your audience to make more confident health choices.
Flexible & customisable
Give audiences the right information at the right time to enhance their experience. With AnswerPack® you can group video content into various playlists, giving you the flexibility to tailor video sequences for specific use cases.
Video FAQs
Process
Everything we do starts with understanding your audiences and improving their journeys. We call this our IDEA framework™.
Planning
We’ll pinpoint the hottest topics and healthcare questions your video content needs to answer. Our insights tell us how your audience searches for and consumes content. This means we can plan relevant videos that drive action on your website.
Production
Once you’ve approved your plan, we’ll produce your video content. Your experts will be prepped for filming and we’ll guide them through the process to get the best from them. Filming takes under an hour. We’ll film using either AnswerPack® Remote, our remote video recording app, or AnswerPack® Pro, which delivers high end studio based films.
Content
Next, we’ll edit your videos and build your online video channel. Your content will be displayed in user-friendly playlists and categories for your review before publication.
Publishing
Once you are happy with your videos, we’ll publish your video channel. You can add your channel to wherever else it is needed using our simple plug and play solution.
Promotion
AnswerPack® does more than drive conversion, it also expands your audience reach. Your videos will be promoted on social media and optimised for search, increasing your visibility. We’ll also distribute them through our partner network of health information, news and charity websites. The process doesn’t stop there. We’ll analyse how your audience is engaging with your videos so we can continually optimise your channel. Customised reports will keep you informed each month.
Success stories
We harness insights and analytics, to drive meaningful and actionable outcomes.
