BMI Healthcare

Video

With 68 hospitals, BMI are one of the largest private healthcare organisations in the UK.


Video Production & Web TV

bmi-healthcareWe have worked with BMI extensively over the past 3 years in order to deliver a wide range of video content to boost awareness of their core services, enhance their online brand and deliver more visitors to their website. The main strategy was to convey the clinical excellence of the hospital, while boosting awareness of their core services and the leading consultants who practice there.

  • Over 15 videos were created including patient journeys, hospital tours, consultant interviews, conferences and hospital promotional videos.
  • We also developed a customised interactive video player that was used on the client website in order to increase engagement with patients.
  • The player has been used for enhancing the profiles of 20 consultants across the BMI website to increased conversions and patient engagement.

The marketing campaign consisted of:


imges

One Vision Health have produced some excellent work for me and always deliver in a timely manner and on budget - they are able to quickly organise the resources to complete last minute projects to tight deadlines. imges
Scott Feldman, Group International Director, BMI Healthcare

Similar case studies