What is involved for a local search campaign?

In order to setup your local search listing you will need to verify yours business address with Google and this can be setup within a few minutes through your Google account. Once you have registered your address Google will send you a postcard in the post that will contain a 4 digit pin. You add the pin number to your online account to verify the address. You then need to spend some time filling out a full profile for your business listing and this should include a full keyword rich description and related business information such as opening hours. Adding company photos, videosĀ  and customer review can be a great way to maximise visibility and ranking for your local listing. Other activities such as adding your business to local business directories and adding links from other local relevant sites will help the visibility of your listing.Ensuring your local data is in the correct format and analysing & improving the website to target locally relevant key phrases is also highly advisable.

← What is involved for a local search campaign?